Sustainability’ – BioBase4SME Training Led by Sustainability Consult
Brussels Office, Nordic House, Rue du Luxembourg 3, 1000 Brussels
The bioeconomy is a concept many people are still confused by
or unaware of. However, consumers are increasingly willing to spend money on products
with strong environmental credentials. Bio-based alternatives with a strong
sustainability narrative can help to meet growing demand for these solutions.
You are invited to join a training workshop tailored to
bioeconomy SMEs on the benefits of sustainability communications and how to
develop strategies to boost the marketability of your products.
- Credibility and Visibility: The cornerstones of sustainable communications
- Using more dynamic, business-oriented language
- Designing communications strategies and campaigns
- Using social media to reach a wider audience
Bioeconomy SMEs looking to market environmentally friendly
products and solutions.
Consultant Bárbara Mendes-Jorge has worked at Sustainability Consult, the
leading bioeconomy communications and PR agency, since 2013. Previously a part
of the corporate responsibility team at the European Investment Bank (EIB),
Bárbara is aware of the challenges businesses face in monitoring and
communicating sustainability. She previously worked at environmental news site
Carbon Brief and E3G, an environmental think tank.